Content Marketing for Business Dreamers Who Become Doers

Content Marketing For Small Business

Sharing content marketing, sales funnel tips, and customer insights for small businesses. We all start as dreamers who become doers.

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The Importance of a Professional Email Address

The Importance of a Professional Email Address Every bootstrapping start-up looks for ways to make their dream come alive on a budget. There are ways to cut costs or to at least stagger your start-up costs to make them affordable. Start-up costs include: Business license or business tax certificate Custom logo Customer website Professionally written …

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Content Marketing Funnel: Pulling Ahead In The New World 2021

Finally, small businesses have a way to outcompete the big brand names. And they have been slaying it! It is called a Content Marketing Funnel. What Changed? COVID-19 changed everything. It changed the way we interact and the way we shop – which is good news for small businesses. More importantly, it leveled the playing …

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The Neglected Support Page

A good sales pitch may get the customer to buy once. Excellent support will turn them into repeat customers. Who doesn’t want that?   The Sad Tale of Major High-End Makeup Company’s FAQ Page   In June of 2020, we did a review of a high-end cosmetic company’s FAQ page. We embarked on the assignment …

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